Bizbuysell Vs. Bizcocity: Which platform is right for you.
Introduction
BizBuySell and Bizcocity are online marketplaces allowing buyers, sellers, and brokers buy and sell businesses. BizBuySell was founded in 1996 with a primary focus on the United states market. While Bizcocity founded in 2015 primarily targets the Canadian market.
If you are a business broker looking at listing your businesses for sale, A buyer looking to buy your first business or anything in between these platforms provide you a marketplace to connect with buyers and sellers as well as explore businesses available for purchase.
In this guide we will look at the pros and cons of both platforms allowing you to decide which marketplace are right for you.
Pricing
The pricing structure on both platforms vary widely depending on the subscription package you decide to take.
| Feature / Detail | BizBuySell | Bizcocity |
|---|---|---|
| Grace Period | 7 days (term starts 1 week after purchase) | No |
| Buyer Fees | Free to browse + inquire Edge: $24.95/mo or $239.95/yr Valuation Report ≈ $179.95 Benchmarks Report $149 (sometimes $99) |
$0 |
| Broker Fees (Monthly Membership) | Not published, Requires application | $0 |
| Minimum Contract Length | Individual sellers: 3 months Brokers: Month-to-month available (quarterly/annual for discounts) |
Not applicable |
| Featured / Elite Broker Fees | Not published (Premium & Elite tiers exist with higher directory placement, more Areas Served, Showcase tools, etc.) | $0 |
| Number of Listings Allowed | Individual: Unlimited (pay full price each) Brokers: 10 – 50 Depending on membership level |
Unlimited |
| Seller Listing Fees | 6-month term: Basic $74.95/mo Showcase $99.95/mo Diamond $199.95/mo |
$0 |
| Success / Commission Fee | $0 | $0 |
| Auto-Renewal After Term | Yes, continues month-to-month at same rate | No |
| Payment Methods | Credit cards only | Not applicable |
| Early Termination Fee | Brokers: Yes (if under contract) | No |
Features
Both BizBuySell and Bizcocity have class leading features and tools, Although there are some differences.
| Feature / Tool | BizBuySell (BrokerWorks) | BizCoCity |
|---|---|---|
| Broker Dashboard | Full dashboard with activity feed, listing stats, profile strength meter, lead overview | Full dashboard with activity feed, analytics & insights dashboard, listing stats, Profile strength meter |
| Messaging / Communication | Basic inquiry system (blind replies) | Full secure messaging platform with file management system. |
| Digital / Virtual NDA | No native NDA tool | Digital NDAs built into messaging platform. |
| Private / Confidential Data Sharing | Blind listings possible | Bling listings possible, Confidential data collected but not publicly shared. |
| Listing Creation Tools | Standard form + photos | Standard form + photos, vr images and video support. |
| Batch / Bulk Uploads | No | Yes – BrokerGenius upload tools |
| Lead Management | View leads per listing, basic tracking, optional Seller Leads program | Track buyer activity, manage leads inside dashboard, messaging system, Analytics dashboard |
| Agent / Team Management | Agent Plans – assign listings to agents, agents can upgrade listings | Basic |
| Listing Performance Analytics | Detailed stats (views, leads, etc.) per listing | Analytics & insights dashboard (in beta) |
| Sold Comps & Valuation Tools | Strong – large sold comps database + valuation reports | Basic |
| Search Experience | Standard filters + saved searches | BrokerGenius search algorithm, standard filters + saved searches |
| Verified Buyer System | Optional Edge badge | BrokerGenius algorithm based verification |
| Broker Profile / Directory | Robust directory with Basic / Premium / Elite placement | Robust directory with basic / featured/ elite placement |
Ease of Use
BizBuySell and Bizcocity both boast modern Uis and an easy to use interface. Although setting up your account on both platforms varies.
In order to join BizBuySell’s BrokerWorks program, you need to fill out a form and talk to a sales rep before you have a BrokerWorks account. Once your account is fully setup and your chosen subscription package is active then you will have the ability to list your businesses for sale. This process takes about 3 to 7 days in total.
Setting up an account on Bizcocity is as simple as entering your email and choosing a password for your account. Users can become brokers by simply clicking the Activate broker account button in their profile page. A broker can be registered and listing on the site in about 5 minutes. Broker verification happens behind the scenes (usually within 24 hrs).
While dated, BizBuySell’s BrokerWorks dashboard is clean and easy to use with many robust tools. All tools are easily accessible from the dashboard menu on the left.
Bizcocity features a modern and easy to use dashboard with all of its tools accessible from the dashboard menu on the left.
Final Verdict
| Category | BizBuySell | BizCoCity | Winner |
|---|---|---|---|
| Pricing | Paid (listings + BrokerWorks membership) | Completely free | BizCoCity |
| Ease of Setup | Individual: easy but requires payment first Brokers: form + sales call (2–7 days) |
Instant (5 minutes) | BizCoCity |
| Broker Tools | Strong comps, analytics, agent plans, distribution network, Seller Leads | Messaging platform, digital NDA, BrokerGenius upload tools, advanced analytics | BizBuySell (depth) / BizCoCity (modern) |
| Listing Experience | Solid but older interface | Cleaner, more modern UI with better media support | BizCoCity |
| Traffic & Reach | Largest marketplace, high buyer volume | Largest broker network in Canada, smaller overall | BizBuySell |
| Overall Best For | Brokers who want maximum exposure & mature tools | Brokers/sellers who want free + fast + modern tools | Depends |
If you’re deciding on which of the two platforms to use, here’s the simple takeaway: Use BizBuySell if traffic and proven reach matter most. Use Bizcocity if you want a fast intuitive zero cost solution powered by modern features.
If you’re already using BizBuySell or any other platform, there’s little reason not to list on Bizcocity as well. It’s completely free alternative with many useful features and constant development into new tools.
You can Register for Bizcocity here


